Ever since Tim Cook moved into the corner office at Apple on a permanent basis, both he and the iPhone maker itself have been dogged by cries that the company has lost its innovative edge. That without its late co-founder Steve Jobs at the helm anymore, the company no longer innovates and merely makes incremental improvements to existing products like its phones and laptops. If you need evidence of this, go back just a few days ago to when Apple made that bombshell announcement that its holiday quarter revenue is going to come in softer than expected. Recode’s Kara Swisher declared in a CNBC interview that “The innovation cycle has slowed down at Apple. Where is their exciting new product and where are their exciting new entrepreneurs within that company?” As far as Tim in particular, he’s been the subject pretty much for the entirety of his tenure that he’s not a product guy, that the company is going stale on his watch and that new product categories — like the Apple Watch — are nowhere near the home run the iPhone turned out to be.
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Tim Cook says wearables are now a bigger business for Apple than the iPod ever was originally appeared on BGR.com on Tue, 8 Jan 2019 at 19:19:07 EDT. Please see our terms for use of feeds.
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