Should Apple take a page from Google’s playbook and try more moonshots?

%name Should Apple take a page from Google’s playbook and try more moonshots? by Authcom, Nova Scotia\s Internet and Computing Solutions Provider in Kentville, Annapolis Valley

Given all of the bizarre advice that analysts and pundits seem to be throwing at Apple these days, you might be forgiven for thinking that the company was in dire straits. From calls to acquire Netflix to pleas to snatch up Tesla and bring Elon Musk on board, the level of panic surrounding Apple’s future might have you believe that the company is losing money and, in the span of just one quarter, has lost its ability to innovate.

That sentiment, however, couldn’t be farther from the truth. Apple’s most recent quarter admittedly didn’t measure up to last year’s earnings report, but the company still managed to post $50 billion in revenue and $10 billion in profits, more than Google, Facebook and Microsoft combined. Furthermore, with the iPhone 7 release looming, we’d all be well advised to perhaps be patient, at least for a few months, and see what type of innovations Apple has in store for us when it releases its next-gen iPhone.

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