Boeing has a serious problem on its hands. After a pair of fatal crashes that claimed hundreds of lives, the company’s 737 Max jetliner has been seriously tarnished. Nobody really wants to fly on the planes, even if Boeing can figure out how to keep them from killing people, and that means the hundreds of planes sitting around in storage right now may have a tough road ahead.
Now, Boeing says it might have a plan for dealing with the complete loss of public trust in the 737 Max line, and it could be as simple as just changing its name. As Bloomberg reports, Boeing CFO Greg Smith noted the possibility of a name change in an interview during the Paris Air Show this week.
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Boeing may rebrand the 737 Max so people are willing to fly in it again originally appeared on BGR.com on Tue, 18 Jun 2019 at 17:06:17 EDT. Please see our terms for use of feeds.
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