After months of speculation, Apple earlier today finally gave us a glimpse into its TV plans. As previously rumored, Apple is jumping head first into the world of original programming with an impressive list of movies, TV shows, and documentaries from an array of A-list creators and actors. From Steven Spielberg and J.J Abrams to Jennifer Aniston and Oprah Winfrey, Apple certainly used its bank account liberally when inking deals with a list of prominent Hollywood talent. Whether Apple TV+ takes off or not, you can’t dispute that Apple is at least putting its very best foot forward.
Early on, I was skeptical of Apple’s TV initiative, especially amidst reports that Apple executives like Tim Cook were giving notes to content creators regarding excessive use of violence and profanity. More recently, though, reports have suggested that the higher-ups at Apple are taking a more hands-off approach, which is a good thing when one considers that some of the more popular programs on TV today — with Game of Thrones being one prime example — aren’t exactly family friendly.
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Apple TV+ is intriguing, but its success will hinge on pricing originally appeared on BGR.com on Mon, 25 Mar 2019 at 20:06:42 EDT. Please see our terms for use of feeds.
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