Jony Ive reportedly boasts that the iWatch will do to Switzerland what the iPhone did to BlackBerry

%name Jony Ive reportedly boasts that the iWatch will do to Switzerland what the iPhone did to BlackBerry by Authcom, Nova Scotia\s Internet and Computing Solutions Provider in Kentville, Annapolis Valley

In a new piece on tech and fashion, The New York Times also looked at Apple since it’s one of the companies that’s expected to launch a fashionable smart wearable device soon. The piece is notable because it revealed that Apple’s design chief Jonathan Ive thinks very highly of the soon-to-be-unveiled smartwatch and he sees it as a danger for those gorgeous but dumb watches coming out of Switzerland.

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